MOKE celebrates its 60th anniversary at the Paris Motor Show

After a successful summer in Europe, MOKE International is preparing to celebrate a milestone anniversary: 60 years of the MOKE.
The festivities will officially kick off at the Paris Motor Show, a major event for the brand and its partners.

On this occasion, Suncar SAS, MOKE International's official partner in France, will be present to represent the electric MOKE to the French public.

Two custom electric MOKEs on display by Suncar

At the MOKE stand, Suncar SAS will be exhibiting two fully customized electric MOKEs.
Visitors will be able to discover tailor-made configurations, including:

• exclusive paintings

• custom interiors

• specific finishes

• accessories available for customers in France

The show will therefore be an opportunity to highlight Suncar's customization expertise with regard to the electric MOKE.

An icon of the 1960s now 100% electric

Since 1964, MOKE has embodied a unique spirit combining freedom, fun, and iconic design.
Today, MOKE International is the first heritage car brand from the 1960s to become fully electric.

The electric MOKE combines the heritage of the original model with a modern, quiet, and environmentally friendly engine, without ever compromising its DNA.

60 production slots reserved for trade show customers

To mark this anniversary and respond to growing demand in Europe, MOKE International has confirmed a significant decision.
60 production slots will be specifically allocated to customers at the Paris Motor Show.

This announcement illustrates the brand's current momentum and the growing interest in the electric MOKE in European markets.

A key moment for MOKE International

For over 60 years, the MOKE has been associated with powerful worlds.
It has appeared in James Bond films and cult TV series, and has won over legends of music and cinema.

Today, the electric MOKE continues this legacy.
It is the ideal vehicle for seaside getaways, as well as for elegant and quiet urban travel.

With a waiting list ranging from three to nine months depending on the market, the popularity of the electric MOKE continues to grow.

Customization and customer experience at the heart of the project

In response to the rise of premium custom-built electric vehicles, MOKE International is strengthening its local approach.
Through partners such as Suncar, customers can:

• choose from six standard colors

• customize their MOKE with specific colors and accessories

• create a vehicle that reflects their image

This approach reflects the brand's desire to offer a joyful, free, and innovative experience.

A heritage brand looking to the future

In 2022, MOKE International became the first historic car brand to go fully electric.
Manufactured in the United Kingdom, with the majority of parts sourced from Europe, the electric MOKE combines timeless design with modern technology.

Now present in six countries, including the United States, the brand continues its international expansion. An exclusive partnership with Four Seasons in South Florida has notably strengthened its global reach.

About MOKE International

Designed in the early 1960s by Sir Alec Issigonis, creator of the Austin Mini, the Mini MOKE was originally intended for military use.
Ironically, it quickly became a lifestyle icon on the French Riviera and in the Caribbean, adopted by Brigitte Bardot, the Beatles, and even James Bond.

Today, the electric MOKE is handcrafted in Northamptonshire, England, just a few miles from its historic production site.
It continues to embody a lifestyle of freedom, style, and pleasure in the sunniest destinations around the world, from Saint-Tropez to Saint-Barth.

Press information:
Press inquiries: Hannah Burgess
hannah@hannahburgesspr.com
+44 (0) 7730 570975